Milan Men’s Fashion Week: Zegna flaunted light, minimalist pieces connected to the earth – tying in with the luxury brand’s sustainable materials and practices

Jun 23 , 2022

Models wear creations as part of the Zegna men’s spring/summer 2023 collection presented in in Trivero, near Biella in northern Italy, on June 20. Photo: AP Photo

The family-run fashion maison welcomed guests to a sunset runway show atop its Piedmont factory, showing off inventive tunics and sports suits in maroon and coffee hues

The brand has begun using recycled materials and maintaining a tightly controlled supply chain, even pledging to plant 10,000 new trees in any city where it opens a new shop from 2023

Zegna invited the fashion crowd for a sunset runway show on top of its factory in the Piedmont region, overlooking a vast natural park owned by the Zegna family and underlining the tight supply chain control at the family-run company.

White and pastels featured in Zegna men’s spring/summer 2023 collection presented in Trivero, near Biella in northern Italy, on June 20. Photo: AP Photo

Yellows, oranges and earth tones at Zegna men’s spring/summer 2023 collection presented in Trivero, near Biella in northern Italy, on June 20. Photo: AP Photo

The collection was imbued by lightness, in shape and in materials.

Forms were essential, borderline minimalist, ranging from sports suits with trousers or Bermuda shorts to tunics with inventive twists or intarsia knitwear recalling impressionist landscapes. Finer knitwear was near transparent, with hints of sheen that caught the slants of light. Bags include macramé cross-body bags.

Certain ensembles in Zegna men’s spring/summer 2023 collection were monochrome too, presented in Trivero, near Biella in northern Italy, on June 20. Photo: AP Photo

Zegna’s men’s spring/summer 2023 collection is filled with sports suits, cross-body bags and knits, presented in Trivero, near Biella in northern Italy, on June 20. Photo: AP Photo

Finer knits in Zegna’s men’s spring/summer 2023 collection are nearly transparent, presented in Trivero, near Biella in northern Italy, on June 20. Photo: AP Photo

The colour palette of tobacco, maroon, coffee with light blue and powder rose connected to the earth.