Luxury brand MJZ makes just one item, and it’s a black leather jacket that costs up to US$166,000
Banking on producing just one item of clothing, ultra luxury brand MJZ has designed an elegant and sophisticated jacket to suit the tastes of the super wealthy
Who would think a big name, luxury brand would break with all conventional industry norms and perceived business sense, and sell just one – albeit, a very expensive one – item of clothing?
I plan to expand on menswear to explore other luxury materials in combination with crocodile, and in so doing offer a broad spectrum of colours
At a time when most high-end brands seem to be keeping in mind the modern consumer’s propensity to spend less (but perhaps more often), as well as the growing awareness of sustainability, Michael Chang has decided to sell a black, crocodile leather jacket, and is charging up to US$166,000 for it.
For those who live an extremely elegant lifestyle, clothing choice is essential, and most want only the best of the best. With this in mind, it’s conceivable that an everyday jacket wouldn’t satisfy this particular consumer. Thanks to the high-end international luxury brand MJZ, founded by Los Angeles-born Chinese luxury connoisseur Michael Chang in 2017, they can now find a jacket that radiates absolute luxury in every stitch.
In an exclusive interview with STYLE, Chang discusses his motivation behind starting MJZ, the response it has received worldwide – mainly in Asia – and his plans for expanding the brand.
He started early
When Michael was young, he used to observe his mother’s incredibly sophisticated way of living, particularly her exquisite taste in art and style, which ultimately influenced his passion for unique creations; in particular, his penchant for leather goods.