Shanghai Disney Resort opens first-of-its kind Zootopia-themed attraction to capitalise on post-pandemic travel demand
- The Zootopia-themed attraction is the eighth at Shanghai Disneyland and comes five years after the launch of Toy Story land in 2018
- Shanghai Disney Resort saw an improvement in third-quarter operating results on higher guest spending and attendance
The Zootopia-themed attraction is the eighth at Shanghai Disneyland and the first of its kind in the world, the company said in a statement. It will bring the namesake animated film and its characters to life through innovative entertainment, merchandise, food and beverage offerings, the statement added.
The addition comes five years after the launch of a Toy Story-themed attraction, as Disney and its Chinese partner look to burnish the appeal of the US$5.5 billion resort amid people’s increasing zeal for travel and entertainment after the reopening in the first quarter this year.
Shanghai Disney Resort encompasses the Disneyland theme park, hotels and Disneytown and Wishing Star Park areas. It began operations in 2016 before Disney and state-owned Shendi, which owns 57 per cent of the resort, added the Toy Story-themed attraction two years later.
Visitors can hop on the all-terrain cruiser powered by a trackless ride system in an action-filled chase through Zootopia’s different districts, as well as several new themed entertainment experiences and character moments.
